Aug 27, 2012
Branding, what does that mean? In business terms, branding boils down to what you are trying to portray for yourself, your product, or your company. Think about some brands you recognize easily: Coca-Cola; McDonald's; Wal-Mart. What pops into your mind? Whether you're trying to portray tradition, family-friendliness, or value, the branding you choose will make a difference in how you are perceived. It also makes a difference in whether you are remembered!